Media Planner Jobs in Florida
A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.
Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.
Required Knowledge, Skills, and Abilities: Associate degree in art, digital media, or a related discipline. Bachelors degree in art, digital media, or a related discipline is preferred....
Public Relations Specialist - COMMUNICATION SYCHRONIZATION - Secret Clearance
- Tampa, FL
- 20 hours ago
- Tampa, FL
- 20 hours ago
Celestar Corporation is seeking a Public Relations Specialist - COMMUNICATION SYCHRONIZATION the CENTCOM Headquarters IDIQ for Professional Services supporting the CENTCOM Headquarters IDIQ for...
Small business looking for part time help setting up website and social media advertising. Local to Escambia and Santa Rosa Co only please. Not looking for long distance help.
Exercising independent, professional judgment on social media planning and content. Oversee/review work of other team members responsible for providing social content....
Exercising independent, professional judgment on social media planning and content. Oversee/review work of other team members responsible for providing social content....
ATTORNEYS TITLE FUND SERVICES Summary: Are you detail-oriented, tech-savvy, and looking to make an impact in a fast-paced environment? The Fund is seeking a Media Acquisition Specialist to help...
Knowledge of general computer programs and media buying platforms such as Google Ads, Microsoft Advertising and SearchAds 360 strongly desired....
Social Media Strategist/College of Journalism and Communications and WUFT News
- Gainesville, FL
- 14 days ago
- Gainesville, FL
- 14 days ago
As a key member of our editorial team, you will be responsible for devising a social media plan, creating and curating high-quality journalism content, managing our social media presence and analyzing...
Qualifications 4-7 years of experience in social media advertising or media buying, particularly for e-commerce CPG brands....
Public Relations Specialist - COMMUNICATION SYCHRONIZATION - TS
- Tampa, FL
- 20 days ago
- Tampa, FL
- 20 days ago
Public Relations Specialist - COMMUNICATION SYCHRONIZATION - TS/ CELESTAR CORPORATION View Employer's ProfileFOLLOW EMPLOYER Today Top Secret/SCI Unspecified Unspecified Tampa, FL (ON-SITE/OFFICE)...
Track expenditures for campaigns, media buys, and events, and report on financial performance. Ensure all PR efforts are consistent with the organization's brand identity and messaging....
Public Relations Specialist Job Poster : Carnivore Style Skills: Excellent writing and communication skills Passion and knowledge for meat and cooking Ability to work independently and...
Overview About Seminole Hard Rock Hotel & Casino Hollywood Seminole Hard Rock Hotel & Casino Hollywood is the flagship casino resort of Hard Rock International, owned by the Seminole Tribe of...
Media Planner works with the media planning team, digital media group, and account service staff in the agency, to create and recommend digital media ideas....
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Title Synonyms
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Salary for Media Planner Jobs in Florida
Highest Education Level
Media Planners in Florida offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Planner position
- Staff Supervision
- Organization
- Microsoft Excel
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Calendar Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Corporate Communications
- Campaign Management
- Video Editing
- Press Releases
- Media Training
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Community Management
- Bachelor's Degree
- Paid Search
- Influencer Marketing
- Canva
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Media Buying
- Media Planning
- Marketing Communications
- Pay per Click
- Copywriting
- Social Media Management
- Media
- Graphic Design
- Search Engine Optimization
- Search Engine Marketing
- Email Marketing
- Digital Marketing
- Social Media Marketing
- Social Media Strategy
- Branding
- Adobe Creative Suite
- Content Development
- Adobe
- Photography
- Public Relations
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Leadership
- Communication Skills
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