Media Planner Jobs

A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.

Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.

1-15 of 296 Jobs

Paid Media Specialist - Pharma (MS14-18407616)

  • Plainsboro, NJ
  • 5 hours ago
  • Plainsboro, NJ
  • 5 hours ago

:Coordinate media partners, internal teams, and cross-agency teams.Develop and execute paid media plans with brand leads and COE.Manage agency partners for media planning, execution, tracking, optimization...

Sr. Social Media Specialist

  • Austin, TX
  • 7 hours ago
  • Austin, TX
  • 7 hours ago

Media, Advertising, Marketing and/or Business Four plus years of related experience and/or training developing, managing, monitoring, and analyzing social media platforms for brands in a corporate...

Public Relations Specialist

  • Fort Lauderdale, FL
  • 9 hours ago
  • Fort Lauderdale, FL
  • 9 hours ago

Responsibilities Fields most media queries and generates response with timely and accurate information to meet deadlines. Presents recommendations for media opportunities to manager, including...

Social Media Operations Specialist

  • Rahway, NJ
  • 13 hours ago
  • Rahway, NJ
  • 13 hours ago

We are looking for Social Media Operations Specialist for our client in Rahway, NJ Job Title: Social Media Operations Specialist Job Location: Rahway, NJ Job Type: Contract Job Description: Pay...

Digital Media & Sales Specialist

  • Baton Rouge, LA
  • 14 hours ago
  • Baton Rouge, LA
  • 14 hours ago

Spherion is seeking a dynamic Digital Media & Sales Specialist to join a thriving Wellness Center in Baton Rouge....

Media Operations Specialist II

  • 20 hours ago
  • 20 hours ago

Proficiency in Microsoft Excel or Google Sheets Experience working with media services, digital advertising, or financial operations is a plus....

Remote Work

Creative Media Specialist I

  • Marlborough, MA
  • 20 hours ago
  • Marlborough, MA
  • 20 hours ago

Posting Notes: 400 Value Way Marlborough MA 01752 Creative Media Specialist I Are you passionate about storytelling through video and digital media?...

Supervisor, Omnichannel Retail Media Planner

  • Rogers, AR
  • 1 day ago
  • Rogers, AR
  • 1 day ago

Supervisor, Omnichannel Retail Media Planner at Wunderman Thompson LLC in Rogers, Arkansas, United States Job Description Who We Are: At VML, we are a beacon of innovation and growth in an ever-evolving...

Seasonal Media Coordinator

  • Mount Laurel, NJ
  • 1 day ago
  • Mount Laurel, NJ
  • 1 day ago

Summary Reporting to the Media Coordinator and Sr Coordinator of Media Management, the Seasonal Media Coordinator will be responsible for interdepartmental communication, media handling and...

Library Media Coordinator (Until Filled)

  • Adelanto, CA
  • 1 day ago
  • Adelanto, CA
  • 1 day ago

Adelanto Elementary School District See attachment on original job posting EDUCATION, TRAINING AND EXPERIENCE:Education Successful completion of the federal/state mandated requirements: BA/BS,...

RRC - Social Media Specialist (Information Specialist IV)

  • Austin, TX
  • 1 day ago
  • Austin, TX
  • 1 day ago

Please paste the following URL into a browser to view the entire job posting in the CAPPS Career Section: You may apply to the job directly through the CAPPS Career Section. It is not necessary to...

Paid Social Media Specialist

  • Houston, TX
  • 1 day ago
  • Houston, TX
  • 1 day ago

Required Qualifications & Skills 3+ years of experience in paid media strategy, social media management, and digital advertising....

Digital Advertising Specialist

  • Charlotte, NC
  • 1 day ago
  • Charlotte, NC
  • 1 day ago

THE TEAM YOU WILL BE JOINING: PE-backed, direct-to-consumer company with a portfolio of brands sold in major retailers across the US and internationally Pioneering market-leading products within...

Senior Public Relations Specialist

  • Tustin, CA
  • 1 day ago
  • Tustin, CA
  • 1 day ago

Were always looking for diverse, talented, service-oriented people to join our exceptional team. Senior Public Relations Specialist The pay range for this position is listed below. Our pay ranges...

Media Buying Manager

  • Grayslake, IL
  • 1 day ago
  • Grayslake, IL
  • 1 day ago

As Media Buying Manager, youll lead media planning and execution while collaborating with our in-house Creative and Marketing teams to enhance brand visibility. Better together!...

Media Planner Online Courses and Training Opportunities

iHireAdvertising curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Certified Forecaster and Demand Planner (CFDP)
ISCEAs Certified Forecaster and Demand Planners (CFDP) are capable to develop demand plans that adapt to todays rapidly changing business environment while remaining aligned to the companys...
Certified Forecaster and Demand Planner - CFDP - Certification Exam
The CFDP Exam is comprised of 70 questions an problems to be solved in 2 hours. The passing score for the exam is 70%. The exam is designed to allow the learner to demonstrate deep understanding...
Introduction to Digital Media
From Metaverse to VR, Netflix to mobile applications, were surrounded by and interact with digital networks more than ever before. But whats driving this digital revolution and how can you harness...

Title Synonyms

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Salary for Media Planner Jobs Nationwide

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireAdvertising research efforts.

Highest Education Level

Media Planners offer the following education background
Bachelor's Degree
73.0%
Master's Degree
16.1%
Associate's Degree
4.2%
High School or GED
2.6%
Vocational Degree or Certification
2.2%
Doctorate Degree
1.0%
Some College
0.8%
Some High School
0.1%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Media Planners
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


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