Media Specialist Jobs in Virginia
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
Collaborate with internal, retail sales teams (Amazon, Walmart, Target, etc.) to support key launches, promotions, and initiatives with pay-per-click and digital advertising....
Job Title: Public Relations Specialist Location: Virginia Hybrid/Remote Citizenship: US Citizen Security Clearance: Must have or able to obtain USCIS security clearance. *Pending Contract Award...
Familiarity with traditional media buying processes. Experience working in a multi-task environment....
Job Title: Social Media Strategist Job Location: Vienna, VA - Hybrid Duration: Contract Job Description: Basic Purpose: To assist with the execution and maintaining of the organization's...
Responsibilities: Develop and Execute Digital Media Campaigns Assist in researching and assessing options for media plans based on the objectives Develop and edit content Gather ad specifications, collect...
Social Media Specialist, University Communications
- Charlottesville, VA
- 25 days ago
- Charlottesville, VA
- 25 days ago
The University of Virginia Office of University Communications seeks a social media specialist to develop and manage engaging content across multiple platforms in support of the University's strategic...
Prior pharma media experience preferred Digital media (display, olv, ctv & paid social media) planning and backend technical knowledge required....
Overview The SCSIL Media Specialist III is responsible for the technical production of all media initiated by and generated through the production studio in the Sentara Center for Simulation and Immersive...
Proven experience in digital media planning and buying, with a strong focus on performance marketing. In-depth knowledge of various digital media channels and platforms....
About Gray Television: Gray Television is a leading media company that owns and operates high-quality stations in 113 television markets that collectively reach 36 percent of US television...
Social Media Strategist III Vienna, VA, United States TRENDING Job Description To implement and manage the organization's enterprise-wide social presence, including: the paid social advertising...
TITLE Junior Public Relations Specialist DESCRIPTION Savvee Consulting is seeking to hire a Junior Public Relations Specialist to support our federal client, located in Arlington, VA. This...
Familiarity with traditional media buying processes. Experience working in a multi-task environment....
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Salary for Media Specialist Jobs in Virginia
Highest Education Level
Media Specialists in Virginia offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Staff Supervision
- Organization
- Microsoft Excel
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Calendar Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Google Analytics
- Corporate Communications
- Campaign Management
- Video Editing
- Press Releases
- Media Training
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Community Management
- Bachelor's Degree
- Paid Search
- Influencer Marketing
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Media Buying
- Media Planning
- Marketing Communications
- Pay per Click
- Copywriting
- Social Media Management
- Media
- Graphic Design
- Search Engine Optimization
- Search Engine Marketing
- Email Marketing
- Digital Marketing
- Social Media Marketing
- Social Media Strategy
- Branding
- Adobe Creative Suite
- Content Development
- Adobe
- Photography
- Public Relations
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Leadership
- Communication Skills
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