Media Specialist Jobs in Philadelphia, PA
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 4 days ago
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 4 days ago
Summary Reporting to the Media Coordinator and Sr Coordinator of Media Management, the Seasonal Media Coordinator will be responsible for interdepartmental communication, media handling and...
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 6 days ago
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 6 days ago
Summary/Objective: In conjunction with daily Remote Operation responsibilities, this position is specifically designed to facilitate unique projects that require a media specialist on/near the shoot...
Seasonal Avid/Interplay Media Specialist
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 6 days ago
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 6 days ago
media file types and codecs, including working knowledge of frame rates, resolutions, and aspect ratios Possession of strong computer skills on both Mac and PC systems Preferred Education and Experience...
- Norristown, PA (15 miles from Philadelphia, PA)
- 8 days ago
- Norristown, PA (15 miles from Philadelphia, PA)
- 8 days ago
Bachelor's degree in Communications, Marketing, Digital Media, or a related field....
media sources, news outlets, and other government agencies for references to the Philadelphia Housing Authority, its affiliates, the Department of Housing and Urban Development, or related topics;...
Demographic Data for Philadelphia, PA
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Salary for Media Specialist Jobs in Philadelphia, PA
Highest Education Level
Media Specialists in Philadelphia, PA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Staff Supervision
- Organization
- Microsoft Excel
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Calendar Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Google Analytics
- Corporate Communications
- Campaign Management
- Video Editing
- Press Releases
- Media Training
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Community Management
- Digital Content
- Bachelor's Degree
- Paid Search
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Online Media
- Media Buying
- Media Planning
- Marketing Communications
- Creative Strategy
- Pay per Click
- Social Media Management
- Media
- Graphic Design
- Search Engine Optimization
- Email Marketing
- Search Engine Marketing
- Digital Marketing
- Social Media Marketing
- Social Media Strategy
- Branding
- Adobe Creative Suite
- Content Development
- Adobe
- Photography
- Public Relations
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Leadership
- Communication Skills
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