Media Specialist Jobs in Philadelphia, PA
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
- Norristown, PA (15 miles from Philadelphia, PA)
- 5 days ago
- Norristown, PA (15 miles from Philadelphia, PA)
- 5 days ago
Bachelor's degree in Communications, Marketing, Digital Media, or a related field....
EXPERIENCE : Two years of paid experience in communications, creative marketing, digital media, or public relations work for a governmental or non-profit agency....
- King of Prussia, PA (15 miles from Philadelphia, PA)
- 6 days ago
- King of Prussia, PA (15 miles from Philadelphia, PA)
- 6 days ago
Job Summary Responsible for partnering with our internal and external sales teams by developing strategic cross platform media plans and avails that optimize yield principles and demonstrate an understanding...
Media Operations Specialist [Mount Laurel]
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 13 days ago
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 13 days ago
specialist on/near the shoot location....
Avid / Interplay Media Specialist [Mount Laurel]
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 13 days ago
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 13 days ago
Seasonal Avid/Interplay Media Specialist Summary/Objective: Working in Media Administration, the Avid/Interplay Specialist will be responsible for populating media within Interplay and Avid Media Composer...
Media Coordinator [Mount Laurel]
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 13 days ago
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 13 days ago
Reporting to the Media Coordinator and Sr Coordinator of Media Management, the Seasonal Media Coordinator will be responsible for interdepartmental communication, media handling and scheduling....
Digital Advertising Specialist
- Feasterville Trevose, PA (17 miles from Philadelphia, PA)
- 27 days ago
- Feasterville Trevose, PA (17 miles from Philadelphia, PA)
- 27 days ago
Reporting to the Manager, Digital Advertising Operations, the Digital Advertising Specialist's primary responsibility is to manage digital advertising accounts by analyzing current trends, using discretion...
Demographic Data for Philadelphia, PA
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Salary for Media Specialist Jobs in Philadelphia, PA
Highest Education Level
Media Specialists in Philadelphia, PA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Creative Development
- Campaign Management
- Video Editing
- Press Releases
- Social Marketing
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Bachelor's Degree
- Influencer Marketing
- Canva
- Sprout Social
- Fan Engagement
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Media Buying
- Media Planning
- Broadcasting
- Marketing Communications
- Online Marketing
- Creative Design
- Pay per Click
- Copywriting
- Graphic Design
- Media
- Social Media Management
- Search Engine Optimization
- Search Engine Marketing
- Social Media Marketing
- Digital Marketing
- Social Media Strategy
- Branding
- Adobe Creative Suite
- Content Development
- Adobe
- Public Relations
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Leadership
- Communication Skills
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