Media Specialist Jobs in Maryland
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
Public Relations Specialists - Journeyman
- Lexington Park, MD
- 5 days ago
- Lexington Park, MD
- 5 days ago
Job Type Full-time Description ACE Group is a Service-Disabled Veteran Owned Small Business that provides expertise in the operational application of current and future airborne weapons systems,...
Job Type Full-time Description ACE Group is a Service-Disabled Veteran Owned Small Business that provides expertise in the operational application of current and future airborne weapons systems,...
An affiliate of The Agora Companies is seeking a results-driven and creative Digital Media Buyer to join their team....
You bring the perfect blend of media buying, campaign management, data analysis, and project management skills....
Primary Purpose Senior Media Planning Manager is an expert within digital media and omni-channel planning....
As a Paid Media Coordinator, you will play a crucial role in supporting our internal and external clients throughout the entire lifecycle of their advertising campaigns. From the moment an order...
CategoryPart TimeApplication DeadlineOpen until filledDepartmentStrategic Marketing and Brand ManagementContact Alison Hunt ... Salary This part-time position will be placed on the College hourly...
Opportunity We're looking for a Associate DSP Media Specialist to join our team as part of our Client Services function....
Demographic Data for Maryland
Moving to Maryland? Find some basic demographic data about Maryland below.
Media Specialist Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job titles
Salary for Media Specialist Jobs in Maryland
Highest Education Level
Media Specialists in Maryland offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Creative Development
- Campaign Management
- Video Editing
- Press Releases
- Social Marketing
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Bachelor's Degree
- Influencer Marketing
- Canva
- Sprout Social
- Fan Engagement
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Media Buying
- Media Planning
- Broadcasting
- Marketing Communications
- Online Marketing
- Creative Design
- Pay per Click
- Copywriting
- Graphic Design
- Media
- Social Media Management
- Search Engine Optimization
- Search Engine Marketing
- Social Media Marketing
- Digital Marketing
- Social Media Strategy
- Branding
- Adobe Creative Suite
- Content Development
- Adobe
- Public Relations
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Media Specialist Related Career Advice Articles
How to Survive and Thrive in an Ad Agency
If you are just starting your advertising career and looking for the best advertising job that fits your skills, then you're about to embark on a challenging yet wonderful journey.
Read article »