Media Specialist Jobs in Baltimore, MD
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
An affiliate of The Agora Companies is seeking a results-driven and creative Digital Media Buyer to join their team....
You bring the perfect blend of media buying, campaign management, data analysis, and project management skills....
- Hunt Valley, MD (13 miles from Baltimore, MD)
- 45+ days ago
- Hunt Valley, MD (13 miles from Baltimore, MD)
- 45+ days ago
As a Paid Media Coordinator, you will play a crucial role in supporting our internal and external clients throughout the entire lifecycle of their advertising campaigns. From the moment an order...
Opportunity We're looking for a Associate DSP Media Specialist to join our team as part of our Client Services function....
Demographic Data for Baltimore, MD
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Salary for Media Specialist Jobs in Baltimore, MD
Highest Education Level
Media Specialists in Baltimore, MD offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Content Marketing
- Creative Development
- Campaign Management
- Video Editing
- Press Releases
- Social Marketing
- Journalism
- Hootsuite
- Writing Skills
- Budgets
- Bachelor's Degree
- Influencer Marketing
- Canva
- Sprout Social
- Fan Engagement
- Marketing & Advertising
- Digital Media
- Digital Advertising
- Brand Identity
- Media Buying
- Marketing Communications
- Media Planning
- Broadcasting
- Online Marketing
- Creative Design
- Copywriting
- Brand Marketing
- Graphic Design
- Media
- Social Media Management
- Search Engine Optimization
- Search Engine Marketing
- Social Media Marketing
- Digital Marketing
- Adobe Creative Suite
- Social Media Strategy
- Branding
- Content Development
- Adobe
- Public Relations
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Leadership
- Communication Skills
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