Media Specialist Jobs in California
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
Up-to-date with the latest developments in digital media. Beginner knowledge of analytics, tracking and social media monitoring tool like Sprinklr....
Valle Administrator/Public Relations Specialist
- Oceanside, CA
- 20 hours ago
- Oceanside, CA
- 20 hours ago
Join our Michelin Star restaurant and award-winning Chef Roberto Alcocer at Valle, a Guadalupe Valley Kitchen as he draws on the traditions of Mexico's renowned wine region and the bounty of local...
OTHER SKILLS and ABILITIES: Digital Savvy: In-depth knowledge of digital advertising trends and a strong understanding of social media....
Adelanto Elementary School District See attachment on original job posting EDUCATION, TRAINING AND EXPERIENCE:Education Successful completion of the federal/state mandated requirements: BA/BS,...
Were always looking for diverse, talented, service-oriented people to join our exceptional team. Senior Public Relations Specialist The pay range for this position is listed below. Our pay ranges...
Job Type Full-time Description Position Overview As a Social Media Specialist, you will play a key role in creating, managing, and publishing content across Chef Works' and associated brands social...
About Pendulum Therapeutics Pendulum is leading a health revolution by harnessing the power of the human microbiome, through our science-first approach (we were founded, and are run by, actual...
Summary Yelps mission is to connect people with great local businesses. As a trusted source of information on local business, millions of people turn to Yelp every day to make decisions about...
Remote WorkPublic Relations Specialist -5587 Job Location: Los Angeles, CA 90245 Job Salary: $150,000 - $165,000 Job Summary Galapagos Federal Systems LLC is seeking a highly skilled mid-level Public...
planning/digital media career Relevant experience (employment or internship) in media or advertising preferred, but not required Excellent communication skills both written and verbal Strong quantitative...
Responsibilities The role of an Assistant Media Planner is to be responsible for planning traditional and digital media channels....
planning/digital media career Relevant experience (employment or internship) in media or advertising preferred, but not required Excellent communication skills both written and verbal Strong quantitative...
Associate, Paid Media Buyer role: We have an immediate position available for a Paid Media Buying Specialist in Search & Social to help lead and further Material's media practice....
KPBS Social Media Strategist Req No: 2025-18600 Category: Radio/TV/Multimedia Type: Full-Time Contract Salary: $6,489 - $7,157.50 per month ($77,868 - $85,890 per year) Close Date: 3/26/2025...
KPBS Social Media Strategist San Diego State University
- San Diego, CA
- 9 days ago
- San Diego, CA
- 9 days ago
KPBS Social Media Strategist Req No: 2025-18600 Category: Radio/TV/Multimedia Type: Full-Time Contract Salary: $6,489 - $7,157.50 per month ($77,868 - $85,890 per year) Close Date: 3/26/2025...
Demographic Data for California
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Salary for Media Specialist Jobs in California
Highest Education Level
Media Specialists in California offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Staff Supervision
- Organization
- Microsoft Excel
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Calendar Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Google Analytics
- Corporate Communications
- Campaign Management
- Video Editing
- Press Releases
- Media Training
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Community Management
- Bachelor's Degree
- Paid Search
- Influencer Marketing
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Media Buying
- Media Planning
- Marketing Communications
- Pay per Click
- Copywriting
- Social Media Management
- Media
- Graphic Design
- Search Engine Optimization
- Search Engine Marketing
- Email Marketing
- Digital Marketing
- Social Media Marketing
- Social Media Strategy
- Branding
- Adobe Creative Suite
- Content Development
- Adobe
- Photography
- Public Relations
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Leadership
- Communication Skills
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