Media Planner Jobs in Salt Lake City, UT
A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.
Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.
The ideal candidate will have a strong background and expertise in digital media, business, management and analytical skills....
Marketing & Social Media Specialist- SLC, Utah Temporary (1 year)
- Salt Lake City, UT
- 7 days ago
- Salt Lake City, UT
- 7 days ago
Familiarity with Utah market when it comes to marketing, social media, TV, Radio, and media buying....
advertising sales, digital advertising project management or like experience preferred Basic knowledge of the local digital marketing service product offerings Motivated, enthusiastic, self-starter...
Digital Media Buyer to assist with media campaign management and buying throughout digital platforms....
Digital Advertising Strategist - TikTok
- Lehi, UT (18 miles from Salt Lake City, UT)
- 60+ days ago
- Lehi, UT (18 miles from Salt Lake City, UT)
- 60+ days ago
Frequently Asked Questions What is a day in the life of a Digital Advertising Strategist - TikTok?...
Integrate digital media initiatives with over-the-air and owned & operated advertising and marketing programs. Work across departments to provide clients with a solid communication and media plan....
Media Operations Specialist III (Part Time)
- Salt Lake City, UT
- 60+ days ago
- Salt Lake City, UT
- 60+ days ago
Installation and management of digital signage across all campuses, Audio/visual support for faculty classes and events, performing/assisting with livestreams and video recordings, upkeep and...
Demographic Data for Salt Lake City, UT
Moving to Salt Lake City, UT? Find some basic demographic data about Salt Lake City, UT below.
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Salary for Media Planner Jobs in Salt Lake City, UT
Highest Education Level
Media Planners in Salt Lake City, UT offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Planner position
- Staff Supervision
- Organization
- Microsoft Excel
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Calendar Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Google Analytics
- Corporate Communications
- Campaign Management
- Video Editing
- Press Releases
- Media Training
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Community Management
- Bachelor's Degree
- Paid Search
- Influencer Marketing
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Media Buying
- Media Planning
- Marketing Communications
- Pay per Click
- Copywriting
- Social Media Management
- Media
- Graphic Design
- Search Engine Optimization
- Search Engine Marketing
- Email Marketing
- Digital Marketing
- Social Media Marketing
- Social Media Strategy
- Branding
- Adobe Creative Suite
- Content Development
- Adobe
- Photography
- Public Relations
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Leadership
- Communication Skills
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