Media Planner Jobs in Gurnee, IL

A Media Planner in the advertising industry is responsible for identifying which media platforms would best advertise a client's brand or product. They play a crucial role in increasing a brand's visibility among its target audience by strategically placing ads in the most impactful platforms, which could range from digital, print, television, radio, and outdoor advertising. Their duties include researching targeted markets, monitoring buying strategies, tracking advertising spending, and analyzing consumer data to optimize advertising campaigns. They also collaborate closely with clients, marketing teams, and other stakeholders to ensure that advertising efforts align with the client's business objectives and budget.

Important skills for a Media Planner include excellent analytical abilities, strong communication skills, and good understanding of media channels and trends. They should also have a firm grasp of market research techniques and data analysis. While not mandatory, a certification such as the Google Ads certification or a Facebook Blueprint certification may boost a media planner's career. Prior to becoming a Media Planner, a person may have roles such as a Media Assistant, Marketing Coordinator, or Media Buyer. All these roles provide valuable experience in researching market trends, creating marketing strategies, and understanding consumer behavior, which are crucial in media planning.

1-6 of 6 Jobs

Media Buying Manager

  • Grayslake, IL (6 miles from Gurnee, IL)
  • 3 days ago
  • Grayslake, IL (6 miles from Gurnee, IL)
  • 3 days ago

As Media Buying Manager, youll lead media planning and execution while collaborating with our in-house Creative and Marketing teams to enhance brand visibility. Better together!...

Paid Media Specialist - TH8-18434591

  • Mettawa, IL (10 miles from Gurnee, IL)
  • 3 days ago
  • Mettawa, IL (10 miles from Gurnee, IL)
  • 3 days ago

advertising experience in an Agency setting Experience with Social Channels: Google, Bing, Meta/Facebook Proficient with Google Ads & Meta Ads preferred!...

Public Relations Specialist

  • Arlington Heights, IL (18 miles from Gurnee, IL)
  • 14 days ago
  • Arlington Heights, IL (18 miles from Gurnee, IL)
  • 14 days ago

at ANATOLIA DAPHNE LLC in Arlington Heights, Illinois, United States Job Description PUBLIC RELATIONS SPECIALIST (ARLINGTON HEIGHTS, IL) Responsible for advancing public relations/outreach...

Marketing Paid Media Specialist - MARKE017895

  • Schaumburg, IL (24 miles from Gurnee, IL)
  • 22 days ago
  • Schaumburg, IL (24 miles from Gurnee, IL)
  • 22 days ago

at RF IDEAS, INC in Schaumburg, Illinois, United States Job Description Major Areas of Responsibility/Essential Functions: Developing, implementing, and managing pay-per-click (PPC) and Display strategies...

Digital Marketing & Social Media Specialist

  • Lincolnshire, IL (13 miles from Gurnee, IL)
  • 30+ days ago
  • Lincolnshire, IL (13 miles from Gurnee, IL)
  • 30+ days ago

Minimum of 3 years’ experience in managing digital marketing initiatives including lead generation, email, marketing, search engine optimization, pay-per-click, search engine marketing and social media...

Digital and Social Media Strategist

  • Vernon Hills, IL (9 miles from Gurnee, IL)
  • 45+ days ago
  • Vernon Hills, IL (9 miles from Gurnee, IL)
  • 45+ days ago

Digital & Social Media Strategist Location: Vernon Hills, IL Department: Marketing Hub Reports To: Director, Digital Marketing Direct Reports/Manages others: Yes: 2 - 3 Rust-Oleum Corporation is a...

Demographic Data for Gurnee, IL

Moving to Gurnee, IL? Find some basic demographic data about Gurnee, IL below.


Local
National
37,650
1,255
Medium

Media Planner Online Courses and Training Opportunities

iHireAdvertising curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Certified Forecaster and Demand Planner (CFDP)
ISCEAs Certified Forecaster and Demand Planners (CFDP) are capable to develop demand plans that adapt to todays rapidly changing business environment while remaining aligned to the companys...
Certified Forecaster and Demand Planner - CFDP - Certification Exam
The CFDP Exam is comprised of 70 questions an problems to be solved in 2 hours. The passing score for the exam is 70%. The exam is designed to allow the learner to demonstrate deep understanding...
Introduction to Digital Media
From Metaverse to VR, Netflix to mobile applications, were surrounded by and interact with digital networks more than ever before. But whats driving this digital revolution and how can you harness...

Title Synonyms

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Salary for Media Planner Jobs in Gurnee, IL

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireAdvertising research efforts.

Highest Education Level

Media Planners in Gurnee, IL offer the following education background
Bachelor's Degree
73.0%
Master's Degree
16.1%
Associate's Degree
4.2%
High School or GED
2.6%
Vocational Degree or Certification
2.2%
Doctorate Degree
1.0%
Some College
0.8%
Some High School
0.1%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Media Planners in Gurnee, IL
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


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