Media Buyer Jobs in Texas
A Media Buyer plays a crucial role in the advertising industry by strategically purchasing ad spaces for various platforms such as television, radio, digital media, print, and outdoor advertising. Their primary responsibility is to ensure that the advertising reaches the target audiences in the most cost-effective manner. Media Buyers work closely with Media Planners to identify the best platforms and time slots to place advertisements, negotiate contracts with media outlets, monitor the performance of the advertisements, and make necessary adjustments to maximize the return on investment. They also need to stay updated with emerging media trends and consumer behaviors to make informed buying decisions.
The important skills for a Media Buyer include strong negotiation skills, analytical skills, attention to detail, and excellent communication skills. They should also be proficient in media buying software and tools, understanding of media metrics, and have a good grasp of market research. Although not always required, certifications such as Google Ads Certification, Facebook Blueprint Certification, or a Certification in Media Buying can provide an edge in the job market. Prior to becoming a Media Buyer, a person may have roles such as a Media Assistant, Media Coordinator, or Media Planner which gives them the necessary experience and understanding of the industry.
Agency Media Specialist - San Antonio Radio
- San Antonio, TX
- 12 hours ago
- San Antonio, TX
- 12 hours ago
advertising industry Strong understanding of search marketing (SEO/SEM), targeted display/ video, retargeting, and mobile marketing Experience with Wide Orbit traffic software preferred About Cox Media...
Education/Experience/Knowledge/Skills Associate's Degree, Bachelor's degree preferred in Film, Marketing, or a related field Highly qualified experience in broadcasting, Film, Digital Media, or a related...
Your Role Gensler is seeking a professional, motivated, and highly-collaborative individual to join our team as a Public Relations Specialist, supporting our Dallas office. The ideal candidate has...
Expertise in Pay-Per-Click campaign strategy and execution, with a focus on optimizing the lead funnel. Solid understanding of SEO principles and how theyplement paid media strategies....
advertising industry developments Proactively consult with dealership representatives to recommend new campaign opportunities, budget changes and to scale existing campaigns to drive traffic growth...
social campaign initiatives Have proficient understanding of media buying on social platforms including: Ad units/products Targeting Planning and buying tools Understand influencer metrics (impressions...
Stay updated on industry trends, new media platforms, and advertising technologies, and contribute innovative ideas to media planning strategies....
TERMS OF EMPLOYMENT:**Length of position:12 monthsHours: Full time, 40 hoursSUMMARY:The primary role of the Visual Media Specialist is to promote public awareness of TSD, its image and brand, and...
About You: As a Senior Media Buyer, you're a specialist in analyzing Search, Display and Native advertising....
Overview CAB Enterprises, Inc. proudly serves as the exclusive distributor of Electrolit in the United States. Electrolit is developed by Grupo Pisa, Latin America's premier pharmaceutical company...
Associate, Paid Media Buyer role: We have an immediate position available for a Paid Media Buying Specialist in Search & Social to help lead and further Material's media practice....
The privately held Transwestern companies have been delivering a higher level of personalized service and innovative real estate solutions since 1978. Through an integrated, customized approach...
Public Relations Specialist III Please Note: This position is pending a contract award. If you are interested in a future with Cherokee Federal, APPLY TODAY! Although this is not an approved...
advertising and social media campaigns Develops and maintains relationships with traditional and nontraditional media contacts Manages media requests in a timely and professional manner Manages projects...
Assistant to the City Manager/Social Media Specialist
- Aubrey, TX
- 90+ days ago
- Aubrey, TX
- 90+ days ago
Develops, monitors, and maintains traditional and digital media content on City platforms including but not limited to newsletters, social media, websites, and Microsoft SharePoint....
Demographic Data for Texas
Moving to Texas? Find some basic demographic data about Texas below.
Media Buyer Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job titles
Salary for Media Buyer Jobs in Texas
Highest Education Level
Media Buyers in Texas offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Buyer position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Creative Development
- Campaign Management
- Video Editing
- Press Releases
- Social Marketing
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Bachelor's Degree
- Influencer Marketing
- Canva
- Sprout Social
- Fan Engagement
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Media Buying
- Media Planning
- Broadcasting
- Marketing Communications
- Online Marketing
- Creative Design
- Pay per Click
- Copywriting
- Graphic Design
- Media
- Social Media Management
- Search Engine Optimization
- Search Engine Marketing
- Social Media Marketing
- Digital Marketing
- Social Media Strategy
- Branding
- Adobe Creative Suite
- Content Development
- Adobe
- Public Relations
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Media Buyer Related Career Advice Articles
How to Survive and Thrive in an Ad Agency
If you are just starting your advertising career and looking for the best advertising job that fits your skills, then you're about to embark on a challenging yet wonderful journey.
Read article »