Media Buyer Jobs in Garland, TX
A Media Buyer plays a crucial role in the advertising industry by strategically purchasing ad spaces for various platforms such as television, radio, digital media, print, and outdoor advertising. Their primary responsibility is to ensure that the advertising reaches the target audiences in the most cost-effective manner. Media Buyers work closely with Media Planners to identify the best platforms and time slots to place advertisements, negotiate contracts with media outlets, monitor the performance of the advertisements, and make necessary adjustments to maximize the return on investment. They also need to stay updated with emerging media trends and consumer behaviors to make informed buying decisions.
The important skills for a Media Buyer include strong negotiation skills, analytical skills, attention to detail, and excellent communication skills. They should also be proficient in media buying software and tools, understanding of media metrics, and have a good grasp of market research. Although not always required, certifications such as Google Ads Certification, Facebook Blueprint Certification, or a Certification in Media Buying can provide an edge in the job market. Prior to becoming a Media Buyer, a person may have roles such as a Media Assistant, Media Coordinator, or Media Planner which gives them the necessary experience and understanding of the industry.
Preferred Qualifications Bachelors degree in marketing, communications, public relations, journalism, digital media or a related field 3-5 years of experience in social media marketing Fluency in Spanish...
Multi-Market Media Planner 3106
- Dallas, TX (14 miles from Garland, TX)
- 30+ days ago
- Dallas, TX (14 miles from Garland, TX)
- 30+ days ago
digital ad serving technology such as Google Ad Manager Proven knowledge of the digital advertising technology stack and workflow....
Digital Advertising Strategist
- Plano, TX (10 miles from Garland, TX)
- 30+ days ago
- Plano, TX (10 miles from Garland, TX)
- 30+ days ago
Experience creating advertising/media plans that are tied to measurable results....
Remote WorkPaid Media Specialist (In-Office)
- Irving, TX (20 miles from Garland, TX)
- 45+ days ago
- Irving, TX (20 miles from Garland, TX)
- 45+ days ago
advertising industry developments Proactively consult with dealership representatives to recommend new campaign opportunities, budget changes and to scale existing campaigns to drive traffic growth...
- Dallas, TX (14 miles from Garland, TX)
- 90+ days ago
- Dallas, TX (14 miles from Garland, TX)
- 90+ days ago
Job Description Prepares, edits, and disseminates information to create and maintain a favorable public image and increase awareness of the Exchanges' mission utilizing most effective media...
Demographic Data for Garland, TX
Moving to Garland, TX? Find some basic demographic data about Garland, TX below.
Media Buyer Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job titles
Salary for Media Buyer Jobs in Garland, TX
Highest Education Level
Media Buyers in Garland, TX offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Buyer position
- Staff Supervision
- Organization
- Microsoft Excel
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Calendar Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Corporate Communications
- Campaign Management
- Video Editing
- Press Releases
- Media Training
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Community Management
- Bachelor's Degree
- Paid Search
- Influencer Marketing
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Media Buying
- Media Planning
- Marketing Communications
- Broadcasting
- Marketing Campaigns
- Pay per Click
- Copywriting
- Social Media Management
- Media
- Graphic Design
- Search Engine Optimization
- Search Engine Marketing
- Email Marketing
- Digital Marketing
- Social Media Marketing
- Social Media Strategy
- Branding
- Adobe Creative Suite
- Content Development
- Adobe
- Public Relations
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Media Buyer Related Career Advice Articles
How to Survive and Thrive in an Ad Agency
If you are just starting your advertising career and looking for the best advertising job that fits your skills, then you're about to embark on a challenging yet wonderful journey.
Read article »