Media Buyer Jobs in Philadelphia, PA
A Media Buyer plays a crucial role in the advertising industry by strategically purchasing ad spaces for various platforms such as television, radio, digital media, print, and outdoor advertising. Their primary responsibility is to ensure that the advertising reaches the target audiences in the most cost-effective manner. Media Buyers work closely with Media Planners to identify the best platforms and time slots to place advertisements, negotiate contracts with media outlets, monitor the performance of the advertisements, and make necessary adjustments to maximize the return on investment. They also need to stay updated with emerging media trends and consumer behaviors to make informed buying decisions.
The important skills for a Media Buyer include strong negotiation skills, analytical skills, attention to detail, and excellent communication skills. They should also be proficient in media buying software and tools, understanding of media metrics, and have a good grasp of market research. Although not always required, certifications such as Google Ads Certification, Facebook Blueprint Certification, or a Certification in Media Buying can provide an edge in the job market. Prior to becoming a Media Buyer, a person may have roles such as a Media Assistant, Media Coordinator, or Media Planner which gives them the necessary experience and understanding of the industry.
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 1 day ago
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 1 day ago
Summary Reporting to the Media Coordinator and Sr Coordinator of Media Management, the Seasonal Media Coordinator will be responsible for interdepartmental communication, media handling and...
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 3 days ago
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 3 days ago
Summary/Objective: In conjunction with daily Remote Operation responsibilities, this position is specifically designed to facilitate unique projects that require a media specialist on/near the...
Seasonal Avid/Interplay Media Specialist
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 3 days ago
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 3 days ago
media file types and codecs, including working knowledge of frame rates, resolutions, and aspect ratios Possession of strong computer skills on both Mac and PC systems Preferred Education and Experience...
- Norristown, PA (15 miles from Philadelphia, PA)
- 5 days ago
- Norristown, PA (15 miles from Philadelphia, PA)
- 5 days ago
Bachelor's degree in Communications, Marketing, Digital Media, or a related field....
media sources, news outlets, and other government agencies for references to the Philadelphia Housing Authority, its affiliates, the Department of Housing and Urban Development, or related topics;...
Demographic Data for Philadelphia, PA
Moving to Philadelphia, PA? Find some basic demographic data about Philadelphia, PA below.
Media Buyer Online Courses and Training Opportunities
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Salary for Media Buyer Jobs in Philadelphia, PA
Highest Education Level
Media Buyers in Philadelphia, PA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Buyer position
- Staff Supervision
- Organization
- Microsoft Excel
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Calendar Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Google Analytics
- Corporate Communications
- Campaign Management
- Video Editing
- Press Releases
- Media Training
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Community Management
- Bachelor's Degree
- Paid Search
- Influencer Marketing
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Media Buying
- Media Planning
- Marketing Communications
- Broadcasting
- Pay per Click
- Copywriting
- Social Media Management
- Media
- Graphic Design
- Search Engine Optimization
- Search Engine Marketing
- Email Marketing
- Digital Marketing
- Social Media Marketing
- Social Media Strategy
- Branding
- Adobe Creative Suite
- Content Development
- Adobe
- Public Relations
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Leadership
- Communication Skills
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