Media Buyer Jobs in Philadelphia, PA
A Media Buyer plays a crucial role in the advertising industry by strategically purchasing ad spaces for various platforms such as television, radio, digital media, print, and outdoor advertising. Their primary responsibility is to ensure that the advertising reaches the target audiences in the most cost-effective manner. Media Buyers work closely with Media Planners to identify the best platforms and time slots to place advertisements, negotiate contracts with media outlets, monitor the performance of the advertisements, and make necessary adjustments to maximize the return on investment. They also need to stay updated with emerging media trends and consumer behaviors to make informed buying decisions.
The important skills for a Media Buyer include strong negotiation skills, analytical skills, attention to detail, and excellent communication skills. They should also be proficient in media buying software and tools, understanding of media metrics, and have a good grasp of market research. Although not always required, certifications such as Google Ads Certification, Facebook Blueprint Certification, or a Certification in Media Buying can provide an edge in the job market. Prior to becoming a Media Buyer, a person may have roles such as a Media Assistant, Media Coordinator, or Media Planner which gives them the necessary experience and understanding of the industry.
- Norristown, PA (15 miles from Philadelphia, PA)
- 5 days ago
- Norristown, PA (15 miles from Philadelphia, PA)
- 5 days ago
Bachelor's degree in Communications, Marketing, Digital Media, or a related field....
EXPERIENCE : Two years of paid experience in communications, creative marketing, digital media, or public relations work for a governmental or non-profit agency....
- King of Prussia, PA (15 miles from Philadelphia, PA)
- 6 days ago
- King of Prussia, PA (15 miles from Philadelphia, PA)
- 6 days ago
Job Summary Responsible for partnering with our internal and external sales teams by developing strategic cross platform media plans and avails that optimize yield principles and demonstrate an understanding...
Media Operations Specialist [Mount Laurel]
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 13 days ago
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 13 days ago
Seasonal Media Operations Specialist Summary/Objective: In conjunction with daily Remote Operation responsibilities, this position is specifically designed to facilitate unique projects that...
Avid / Interplay Media Specialist [Mount Laurel]
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 13 days ago
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 13 days ago
media file types and codecs, including working knowledge of frame rates, resolutions, and aspect ratios Possession of strong computer skills on both Mac and PC systems Preferred Education and Experience...
Media Coordinator [Mount Laurel]
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 13 days ago
- Mount Laurel, NJ (13 miles from Philadelphia, PA)
- 13 days ago
Reporting to the Media Coordinator and Sr Coordinator of Media Management, the Seasonal Media Coordinator will be responsible for interdepartmental communication, media handling and scheduling....
Digital Advertising Specialist
- Feasterville Trevose, PA (17 miles from Philadelphia, PA)
- 27 days ago
- Feasterville Trevose, PA (17 miles from Philadelphia, PA)
- 27 days ago
Reporting to the Manager, Digital Advertising Operations, the Digital Advertising Specialist's primary responsibility is to manage digital advertising accounts by analyzing current trends, using discretion...
Demographic Data for Philadelphia, PA
Moving to Philadelphia, PA? Find some basic demographic data about Philadelphia, PA below.
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Salary for Media Buyer Jobs in Philadelphia, PA
Highest Education Level
Media Buyers in Philadelphia, PA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Buyer position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Content Marketing
- Creative Development
- Campaign Management
- Video Editing
- Press Releases
- Social Marketing
- Journalism
- Hootsuite
- Writing Skills
- Budgets
- Bachelor's Degree
- Influencer Marketing
- Canva
- Sprout Social
- Fan Engagement
- Marketing & Advertising
- Digital Media
- Digital Advertising
- Brand Identity
- Media Buying
- Marketing Communications
- Media Planning
- Broadcasting
- Online Marketing
- Creative Design
- Copywriting
- Graphic Design
- Media
- Social Media Management
- Search Engine Optimization
- Search Engine Marketing
- Social Media Marketing
- Digital Marketing
- Adobe Creative Suite
- Social Media Strategy
- Branding
- Content Development
- Adobe
- Photography
- Public Relations
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Leadership
- Communication Skills
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