Media Buyer Jobs in California
A Media Buyer plays a crucial role in the advertising industry by strategically purchasing ad spaces for various platforms such as television, radio, digital media, print, and outdoor advertising. Their primary responsibility is to ensure that the advertising reaches the target audiences in the most cost-effective manner. Media Buyers work closely with Media Planners to identify the best platforms and time slots to place advertisements, negotiate contracts with media outlets, monitor the performance of the advertisements, and make necessary adjustments to maximize the return on investment. They also need to stay updated with emerging media trends and consumer behaviors to make informed buying decisions.
The important skills for a Media Buyer include strong negotiation skills, analytical skills, attention to detail, and excellent communication skills. They should also be proficient in media buying software and tools, understanding of media metrics, and have a good grasp of market research. Although not always required, certifications such as Google Ads Certification, Facebook Blueprint Certification, or a Certification in Media Buying can provide an edge in the job market. Prior to becoming a Media Buyer, a person may have roles such as a Media Assistant, Media Coordinator, or Media Planner which gives them the necessary experience and understanding of the industry.
OTHER SKILLS and ABILITIES: Digital Savvy: In-depth knowledge of digital advertising trends and a strong understanding of social media....
Adelanto Elementary School District See attachment on original job posting EDUCATION, TRAINING AND EXPERIENCE:Education Successful completion of the federal/state mandated requirements: BA/BS,...
Were always looking for diverse, talented, service-oriented people to join our exceptional team. Senior Public Relations Specialist The pay range for this position is listed below. Our pay ranges...
Requirements Qualifications & Requirements Bachelors degree in Marketing, Communications, Digital Media, or related field (or equivalent experience). 1-3 years of experience in social media marketing...
About Pendulum Therapeutics Pendulum is leading a health revolution by harnessing the power of the human microbiome, through our science-first approach (we were founded, and are run by, actual...
Summary Yelps mission is to connect people with great local businesses. As a trusted source of information on local business, millions of people turn to Yelp every day to make decisions about...
Remote WorkPublic Relations Specialist -5587 Job Location: Los Angeles, CA 90245 Job Salary: $150,000 - $165,000 Job Summary Galapagos Federal Systems LLC is seeking a highly skilled mid-level Public...
planning/digital media career Relevant experience (employment or internship) in media or advertising preferred, but not required Excellent communication skills both written and verbal Strong quantitative...
Responsibilities The role of an Assistant Media Planner is to be responsible for planning traditional and digital media channels....
planning/digital media career Relevant experience (employment or internship) in media or advertising preferred, but not required Excellent communication skills both written and verbal Strong quantitative...
Associate, Paid Media Buyer role: We have an immediate position available for a Paid Media Buying Specialist in Search & Social to help lead and further Material's media practice....
KPBS Social Media Strategist Req No: 2025-18600 Category: Radio/TV/Multimedia Type: Full-Time Contract Salary: $6,489 - $7,157.50 per month ($77,868 - $85,890 per year) Close Date: 3/26/2025...
KPBS Social Media Strategist San Diego State University
- San Diego, CA
- 8 days ago
- San Diego, CA
- 8 days ago
KPBS Social Media Strategist Req No: 2025-18600 Category: Radio/TV/Multimedia Type: Full-Time Contract Salary: $6,489 - $7,157.50 per month ($77,868 - $85,890 per year) Close Date: 3/26/2025...
Qualifications Digital Media Planner COMPANY OVERVIEW xxxx POSITION OVERVIEW We are seeking a Digital Media Planner responsible for developing and executing digital advertising strategies to reach a...
Marketing and Public Relations Specialist
- San Bernardino, CA
- 10 days ago
- San Bernardino, CA
- 10 days ago
Are you looking for an opportunity for professional growth and development? Consider joining the City of San Bernardino's Police Department as a Marketing and Public Relations Specialist! About...
Demographic Data for California
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Salary for Media Buyer Jobs in California
Highest Education Level
Media Buyers in California offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Buyer position
- Staff Supervision
- Organization
- Microsoft Excel
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Calendar Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Corporate Communications
- Campaign Management
- Video Editing
- Press Releases
- Media Training
- Social Marketing
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Community Management
- Bachelor's Degree
- Paid Search
- Influencer Marketing
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Media Buying
- Media Planning
- Marketing Communications
- Marketing Campaigns
- Pay per Click
- Copywriting
- Social Media Management
- Media
- Graphic Design
- Search Engine Optimization
- Search Engine Marketing
- Email Marketing
- Digital Marketing
- Social Media Marketing
- Social Media Strategy
- Branding
- Adobe Creative Suite
- Content Development
- Adobe
- Public Relations
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Leadership
- Communication Skills
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