Media Buyer Jobs in Irvine, CA
A Media Buyer plays a crucial role in the advertising industry by strategically purchasing ad spaces for various platforms such as television, radio, digital media, print, and outdoor advertising. Their primary responsibility is to ensure that the advertising reaches the target audiences in the most cost-effective manner. Media Buyers work closely with Media Planners to identify the best platforms and time slots to place advertisements, negotiate contracts with media outlets, monitor the performance of the advertisements, and make necessary adjustments to maximize the return on investment. They also need to stay updated with emerging media trends and consumer behaviors to make informed buying decisions.
The important skills for a Media Buyer include strong negotiation skills, analytical skills, attention to detail, and excellent communication skills. They should also be proficient in media buying software and tools, understanding of media metrics, and have a good grasp of market research. Although not always required, certifications such as Google Ads Certification, Facebook Blueprint Certification, or a Certification in Media Buying can provide an edge in the job market. Prior to becoming a Media Buyer, a person may have roles such as a Media Assistant, Media Coordinator, or Media Planner which gives them the necessary experience and understanding of the industry.
Senior Public Relations Specialist
- Tustin, CA (4 miles from Irvine, CA)
- 3 days ago
- Tustin, CA (4 miles from Irvine, CA)
- 3 days ago
Were always looking for diverse, talented, service-oriented people to join our exceptional team. Senior Public Relations Specialist The pay range for this position is listed below. Our pay ranges...
- Aliso Viejo, CA (10 miles from Irvine, CA)
- 9 days ago
- Aliso Viejo, CA (10 miles from Irvine, CA)
- 9 days ago
Qualifications Digital Media Planner COMPANY OVERVIEW xxxx POSITION OVERVIEW We are seeking a Digital Media Planner responsible for developing and executing digital advertising strategies to reach a...
Job Description: Public Relations Specialist Plan and direct development or communication of programs to maintain favorable public and stakeholder perceptions of an organizations accomplishments...
Public Relations Specialist (F/T): Plan/direct dev/communication of programs to maintain fav public & stakeholder perceptions of accomplish-ments/agenda; Draft wide range of written material;...
Demographic Data for Irvine, CA
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Salary for Media Buyer Jobs in Irvine, CA
Highest Education Level
Media Buyers in Irvine, CA offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Buyer position
- Staff Supervision
- Organization
- Microsoft Excel
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Calendar Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Google Analytics
- Corporate Communications
- Campaign Management
- Video Editing
- Press Releases
- Media Training
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Community Management
- Bachelor's Degree
- Paid Search
- Influencer Marketing
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Media Buying
- Media Planning
- Marketing Communications
- Pay per Click
- Copywriting
- Social Media Management
- Media
- Graphic Design
- Search Engine Optimization
- Search Engine Marketing
- Email Marketing
- Digital Marketing
- Social Media Marketing
- Social Media Strategy
- Branding
- Adobe Creative Suite
- Content Development
- Adobe
- Photography
- Public Relations
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Leadership
- Communication Skills
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