Media Specialist Jobs in Kansas City, MO

A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.

Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.

1-2 of 2 Jobs

Integrated Media Planner

  • Kansas City, MO
  • 30+ days ago
  • Kansas City, MO
  • 30+ days ago

Essential Duties and Responsibilities (Other duties may be assigned) Integrated Media Planning and Strategy Development: Develop integrated media plans across traditional (TV, radio, print, OOH) and...

Creative Media Coordinator - Administration Center

  • Overland Park, KS (21 miles from Kansas City, MO)
  • 90+ days ago
  • Overland Park, KS (21 miles from Kansas City, MO)
  • 90+ days ago

Position Type: Other Classified (non-teaching/support)/ Communications Date Posted: 9/25/2024 Location: ADMINISTRATION CENTER    Rate of Pay: To Be Determined (Based on Qualifications)...

Demographic Data for Kansas City, MO

Moving to Kansas City, MO? Find some basic demographic data about Kansas City, MO below.


Local
National
599,514
15,501
Large

Media Specialist Online Courses and Training Opportunities

iHireAdvertising curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Paediatric Dentistry for Non-Specialists
This course aims to provide you with the practical advice and guidance you need to treat childrens dental issues and emergencies, achieving excellent results. Apart from various treatment options,...
Introduction to Digital Media
From Metaverse to VR, Netflix to mobile applications, were surrounded by and interact with digital networks more than ever before. But whats driving this digital revolution and how can you harness...
Making Sense of Data in the Media
We are bombarded with media statistics every day, but how much of this data is reliable? On this course, youll learn how to read and evaluate data in the media and how to stay alert to misleading...

Title Synonyms

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Salary for Media Specialist Jobs in Kansas City, MO

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireAdvertising research efforts.

Highest Education Level

Media Specialists in Kansas City, MO offer the following education background
Bachelor's Degree
73.0%
Master's Degree
16.1%
Associate's Degree
4.2%
High School or GED
2.6%
Vocational Degree or Certification
2.2%
Doctorate Degree
1.0%
Some College
0.8%
Some High School
0.1%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Media Specialists in Kansas City, MO
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


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