Media Specialist Jobs in Minnesota
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
A DAY IN THE LIFE OF A SUMMER DIGITAL MEDIA SPECIALIST As a Digital Media Specialist, you'll play a crucial role in documenting and sharing the Northern Tier experience....
media Analytical skills, including an advanced working knowledge of Microsoft Excel Natural curiosity & appetite for driving outcomes Knowledge, Skills & Abilities Experience with search engine marketing...
OVERVIEW Develop, optimize and ensure adherence to comprehensive social media strategies supporting client goals working closely with agency and client stakeholders. Responsible for client social...
The Social Media Specialist will be part of a collaborative, creative team and report to the Digital Marketing Manager. St....
The primary responsibility of the Associate Digital Media Buyer is to set up digital media campaigns for owned, operated and advantage digital campaigns....
Essential Duties and Responsibilities (Other duties may be assigned) Integrated Media Planning and Strategy Development: Develop integrated media plans across traditional (TV, radio, print, OOH) and...
efforts across digital media channels inclusive of email marketing, CRM, Website Development, Social, Search, and Programmatic....
Job Duties and Responsibilities Develops market-level media strategies, creates pro formas, and budget estimates Daily management of digital advertising campaigns: manages timelines for new campaign...
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Salary for Media Specialist Jobs in Minnesota
Highest Education Level
Media Specialists in Minnesota offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Staff Supervision
- Organization
- Microsoft Excel
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Calendar Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Corporate Communications
- Campaign Management
- Video Editing
- Press Releases
- Media Training
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Community Management
- Bachelor's Degree
- Paid Search
- Influencer Marketing
- Canva
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Media Buying
- Media Planning
- Marketing Communications
- Pay per Click
- Copywriting
- Social Media Management
- Media
- Graphic Design
- Search Engine Optimization
- Search Engine Marketing
- Email Marketing
- Digital Marketing
- Social Media Marketing
- Social Media Strategy
- Branding
- Adobe Creative Suite
- Content Development
- Adobe
- Photography
- Public Relations
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Leadership
- Communication Skills
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