Media Specialist Jobs in Alabama
A Media Specialist in the advertising industry is essentially responsible for planning, implementing, and managing all media-related aspects of advertising campaigns. They conduct thorough market research to identify the most effective media platforms for their client's specific target audience, develop media buying strategies and negotiate ad space and time slots with media outlets. They also monitor and analyze ad performance data to assess the effectiveness of campaigns and make necessary adjustments to optimize results. In addition, they collaborate with other advertising professionals, such as creative directors and copywriters, to ensure that the media strategy aligns with the overall campaign concept.
Crucial skills for a Media Specialist include excellent analytical abilities, strategic thinking, strong negotiation skills, and a deep understanding of media trends and consumer behavior. Proficiency in various media analytics tools and software is also important. While not necessarily mandatory, certifications such as Google AdWords, Facebook Blueprint, or the Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification could be beneficial. Prior to becoming a Media Specialist, individuals might have held roles such as Media Assistant, Media Planner, or Advertising Sales Representative.
Overview: Quantum Research International, Inc. (Quantum) is a certified DoD Contractor providing services and products to US/Allied governments and industry in the following main areas: (1)...
Overview: Quantum Research International, Inc. (Quantum) is a certified DoD Contractor providing services and products to US/Allied governments and industry in the following main areas: (1)...
Responsibilities Develop integrated media plans for our Tier 2 automotive clients Facilitate the presentation and execution of media plans and manage revisions Ensure media plan aligns with national...
Responsibilities Develop integrated media plans for our Tier 2 automotive clients Facilitate the presentation and execution of media plans and manage revisions Ensure media plan aligns with national...
Social Media Specialist Job Summary PRADCO Outdoor Brands seeks a creative and team-oriented individual to join its Marketing Team as Social Media Specialist....
ALIEEP Public Relations Specialists in Montgomery , Alabama work to protect the image of the organization and develop relationships within the community. The Assistant is an individual who works...
Communications And Public Relations Specialist-General
- Montgomery, AL
- 30+ days ago
- Montgomery, AL
- 30+ days ago
The Communications and Public Relations Specialist - General Option is a permanent, full-time position used by various agencies. Positions are located throughout the state. This is beginning...
Communications And Public Relations Specialist-Recruitment Option
- Montgomery, AL
- 30+ days ago
- Montgomery, AL
- 30+ days ago
The Communications and Public Relations Specialist - Recruitment Option is a permanent, full-time position used by various agencies. This is beginning communications, public relations, and...
Communications And Public Relations Specialist, Senior-General
- Montgomery, AL
- 30+ days ago
- Montgomery, AL
- 30+ days ago
The Communications and Public Relations Specialist, Senior - General Option is a permanent, full-time position used by various agencies throughout the state. This is advanced communications,...
Communications And Public Relations Specialist, Senior-Recruitment Option
- Montgomery, AL
- 30+ days ago
- Montgomery, AL
- 30+ days ago
The Communications and Public Relations Specialist, Senior - Recruitment Option is a permanent, full-time position used by various agencies throughout the state. This is advanced public relations,...
and engagement through digital media and promotional items; Communicate with students, alumni, and faculty to arrange takeovers, interviews, quotes, permissions, etc.; Cultivate relationships with...
Demographic Data for Alabama
Moving to Alabama? Find some basic demographic data about Alabama below.
Media Specialist Online Courses and Training Opportunities
Title Synonyms
Users interested in this job title also searched for the following job titles
Salary for Media Specialist Jobs in Alabama
Highest Education Level
Media Specialists in Alabama offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Specialist position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Calendar Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Creative Development
- Campaign Management
- Video Editing
- Press Releases
- Social Marketing
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Bachelor's Degree
- Influencer Marketing
- Canva
- Sprout Social
- Fan Engagement
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Media Buying
- Media Planning
- Broadcasting
- Marketing Communications
- Online Marketing
- Creative Design
- Pay per Click
- Copywriting
- Graphic Design
- Media
- Social Media Management
- Search Engine Optimization
- Search Engine Marketing
- Social Media Marketing
- Digital Marketing
- Social Media Strategy
- Branding
- Adobe Creative Suite
- Content Development
- Adobe
- Public Relations
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Leadership
- Communication Skills
Other Career Titles
Here are some other career titles that require similar skills
Media Specialist Related Career Advice Articles

How to Survive and Thrive in an Ad Agency
If you are just starting your advertising career and looking for the best advertising job that fits your skills, then you're about to embark on a challenging yet wonderful journey.
Read article »