Media Buyer Jobs in Ohio
A Media Buyer plays a crucial role in the advertising industry by strategically purchasing ad spaces for various platforms such as television, radio, digital media, print, and outdoor advertising. Their primary responsibility is to ensure that the advertising reaches the target audiences in the most cost-effective manner. Media Buyers work closely with Media Planners to identify the best platforms and time slots to place advertisements, negotiate contracts with media outlets, monitor the performance of the advertisements, and make necessary adjustments to maximize the return on investment. They also need to stay updated with emerging media trends and consumer behaviors to make informed buying decisions.
The important skills for a Media Buyer include strong negotiation skills, analytical skills, attention to detail, and excellent communication skills. They should also be proficient in media buying software and tools, understanding of media metrics, and have a good grasp of market research. Although not always required, certifications such as Google Ads Certification, Facebook Blueprint Certification, or a Certification in Media Buying can provide an edge in the job market. Prior to becoming a Media Buyer, a person may have roles such as a Media Assistant, Media Coordinator, or Media Planner which gives them the necessary experience and understanding of the industry.
QUALIFICATIONS/SKILLS/ABILITIES FOR THE JOB Education Bachelor's degree in graphic design, digital media, or a closely related area is preferred....
Senior Sports Social Media Producer and Broadcaster
- Cleveland, OH
- 11 days ago
- Cleveland, OH
- 11 days ago
Job Description Strengthening and empowering all of the communities we serve. Cleveland.com and The Plain Dealer seeks a Senior Sports Social Media Producer and Broadcaster (or Influencer) to join...
advertising Ability to provide guidance and support to developing team members Up to 5% travel time required Based on individual states' employment laws, the following details are to comply with the...
Public Relations Specialist Are you a public relations professional looking for a great culture and an opportunity to grow with an organization? Episcopal Retirement Services has been voted one of...
This position will serve as the Public Information Officer for the Department of Neighborhoods and will be responsible for crafting and implementing the department communications strategy. This...
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Salary for Media Buyer Jobs in Ohio
Highest Education Level
Media Buyers in Ohio offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Buyer position
- Staff Supervision
- Organization
- Microsoft Excel
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Procurement
- Calendar Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Corporate Communications
- Campaign Management
- Video Editing
- Press Releases
- Media Training
- Social Marketing
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Community Management
- Bachelor's Degree
- Paid Search
- Influencer Marketing
- Sprout Social
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Media Buying
- Media Planning
- Marketing Communications
- Marketing Campaigns
- Pay per Click
- Copywriting
- Social Media Management
- Media
- Graphic Design
- Search Engine Optimization
- Search Engine Marketing
- Email Marketing
- Digital Marketing
- Social Media Marketing
- Social Media Strategy
- Branding
- Adobe Creative Suite
- Content Development
- Adobe
- Public Relations
- Sales
- Microsoft PowerPoint
- Project Management
- Microsoft Office
- Leadership
- Communication Skills
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