Media Buyer Jobs in Ohio
A Media Buyer plays a crucial role in the advertising industry by strategically purchasing ad spaces for various platforms such as television, radio, digital media, print, and outdoor advertising. Their primary responsibility is to ensure that the advertising reaches the target audiences in the most cost-effective manner. Media Buyers work closely with Media Planners to identify the best platforms and time slots to place advertisements, negotiate contracts with media outlets, monitor the performance of the advertisements, and make necessary adjustments to maximize the return on investment. They also need to stay updated with emerging media trends and consumer behaviors to make informed buying decisions.
The important skills for a Media Buyer include strong negotiation skills, analytical skills, attention to detail, and excellent communication skills. They should also be proficient in media buying software and tools, understanding of media metrics, and have a good grasp of market research. Although not always required, certifications such as Google Ads Certification, Facebook Blueprint Certification, or a Certification in Media Buying can provide an edge in the job market. Prior to becoming a Media Buyer, a person may have roles such as a Media Assistant, Media Coordinator, or Media Planner which gives them the necessary experience and understanding of the industry.
Public Relations Specialist - Marketing Communications - Full Time - Days
- Toledo, OH
- 1 day ago
- Toledo, OH
- 1 day ago
REPORTING RELATIONSHIPS/SUPERVISORY RESPONSIBILITIES Reports to Associate Vice President, Strategic Communications. The position has no direct reports. POSITION SUMMARY Public Relations Specialist...
Community and Public Relations Specialist -- Trumbull County Board of DD
- Niles, OH
- 7 days ago
- Niles, OH
- 7 days ago
Position Type: Administration Date Posted: 4/11/2025 Location: Trumbull County Board of DD Closing Date: 04/25/2025 Additional Information: Show/Hide The Trumbull County Board of...
Minimum of 3+ years of professional experience in digital media. Detail-oriented with strong analytical, organizational, and prioritization skills....
FOR INQUIRIES, PLEASE CONTACT THE APPOINTING AUTHORITY: Greene Soil & Water Conservation District 1363 Burnett Drive Xenia, OH 4538... ... This employee will be primarily responsible for...
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Salary for Media Buyer Jobs in Ohio
Highest Education Level
Media Buyers in Ohio offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Buyer position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Calendar Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Creative Development
- Campaign Management
- Video Editing
- Press Releases
- Social Marketing
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Bachelor's Degree
- Influencer Marketing
- Canva
- Sprout Social
- Fan Engagement
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Media Buying
- Media Planning
- Broadcasting
- Marketing Communications
- Online Marketing
- Creative Design
- Pay per Click
- Copywriting
- Graphic Design
- Media
- Social Media Management
- Search Engine Optimization
- Search Engine Marketing
- Social Media Marketing
- Digital Marketing
- Social Media Strategy
- Branding
- Adobe Creative Suite
- Content Development
- Adobe
- Public Relations
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Leadership
- Communication Skills
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