Media Buyer Jobs in New York
A Media Buyer plays a crucial role in the advertising industry by strategically purchasing ad spaces for various platforms such as television, radio, digital media, print, and outdoor advertising. Their primary responsibility is to ensure that the advertising reaches the target audiences in the most cost-effective manner. Media Buyers work closely with Media Planners to identify the best platforms and time slots to place advertisements, negotiate contracts with media outlets, monitor the performance of the advertisements, and make necessary adjustments to maximize the return on investment. They also need to stay updated with emerging media trends and consumer behaviors to make informed buying decisions.
The important skills for a Media Buyer include strong negotiation skills, analytical skills, attention to detail, and excellent communication skills. They should also be proficient in media buying software and tools, understanding of media metrics, and have a good grasp of market research. Although not always required, certifications such as Google Ads Certification, Facebook Blueprint Certification, or a Certification in Media Buying can provide an edge in the job market. Prior to becoming a Media Buyer, a person may have roles such as a Media Assistant, Media Coordinator, or Media Planner which gives them the necessary experience and understanding of the industry.
Build and revise media plans, check avails, reserve fixed placements and update associated fixed placement calendars, negotiate Terms & Conditions, and enter final plans onto online proposal systems...
Bachelors degree in marketing, advertising, media studies, communications or equivalent education plus professional experience 1-2 years of experience in media planning and buying Online media background...
romote or create an intended public image for individuals, groups, or organizations. May write or select material for release to various communications media. May specialize in using social media.
Job Description Writes, plans and organizes Public Relations initiatives for the health system. Job Responsibility Reaches out to news media to promote clinical initiatives of the organization,...
Vidmob is the creative data company. Its scoring software and analytics have become an essential ingredient in the creative and media decisions of the world's largest marketers and agencies, as...
provide public relations and communications for clients across situations including public affairs, mergers and acquisitions, restructurings, investor-related issues, crisis, corporate governance...
Responsibilities The role of an Assistant Media Planner is to be responsible for planning traditional and digital media channels....
advertising, paid media, or a related field- Experience and/or passion for mission driven work / caused based work- Hands-on experience with ad platforms like Google Ads, Meta Ads Manager, or similar...
Potential additional responsibilities include working directly with Local Media Buyers/Sr Buyers on their campaigns from inception to completion Responsibilities Work directly with the Account Director...
Job Summary Responsible for partnering with our internal and external sales teams by developing strategic cross platform media plans and avails that optimize yield principles and demonstrate an understanding...
how those functions can or should be applied relative to the media planning process Experience in negotiating and constructing digital media plans Robust proficiency in basic functions within systems...
The ideal candidate will have extensive experience in media planning with ecommerce vendor platforms....
Minimum of 3+ years of professional experience in digital media. Detail-oriented with strong analytical, organizational, and prioritization skills....
media plans and other deliverables....
Remote WorkMedia Planners on media plan development and competitive analysis....
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Salary for Media Buyer Jobs in New York
Highest Education Level
Media Buyers in New York offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Buyer position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Creative Development
- Campaign Management
- Video Editing
- Press Releases
- Social Marketing
- Journalism
- Hootsuite
- YouTube Editing
- Writing Skills
- Budgets
- Bachelor's Degree
- Influencer Marketing
- Canva
- Sprout Social
- Fan Engagement
- Digital Media
- Digital Advertising
- Marketing & Advertising
- Brand Identity
- Media Buying
- Media Planning
- Broadcasting
- Marketing Communications
- Online Marketing
- Creative Design
- Pay per Click
- Copywriting
- Graphic Design
- Media
- Social Media Management
- Search Engine Optimization
- Search Engine Marketing
- Social Media Marketing
- Digital Marketing
- Social Media Strategy
- Branding
- Adobe Creative Suite
- Content Development
- Adobe
- Public Relations
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Leadership
- Communication Skills
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