Media Buyer Jobs in Michigan

A Media Buyer plays a crucial role in the advertising industry by strategically purchasing ad spaces for various platforms such as television, radio, digital media, print, and outdoor advertising. Their primary responsibility is to ensure that the advertising reaches the target audiences in the most cost-effective manner. Media Buyers work closely with Media Planners to identify the best platforms and time slots to place advertisements, negotiate contracts with media outlets, monitor the performance of the advertisements, and make necessary adjustments to maximize the return on investment. They also need to stay updated with emerging media trends and consumer behaviors to make informed buying decisions.

The important skills for a Media Buyer include strong negotiation skills, analytical skills, attention to detail, and excellent communication skills. They should also be proficient in media buying software and tools, understanding of media metrics, and have a good grasp of market research. Although not always required, certifications such as Google Ads Certification, Facebook Blueprint Certification, or a Certification in Media Buying can provide an edge in the job market. Prior to becoming a Media Buyer, a person may have roles such as a Media Assistant, Media Coordinator, or Media Planner which gives them the necessary experience and understanding of the industry.

1-6 of 6 Jobs

Digital Marketing & Media Specialist

  • Kalamazoo, MI
  • 2 days ago
  • Kalamazoo, MI
  • 2 days ago

Knowledge of the latest trends and advancements in digital media. Maintain the Social Media Policy. Educate team members on social media practices....

Integrated Media Specialist

  • Auburn Hills, MI
  • 7 days ago
  • Auburn Hills, MI
  • 7 days ago

planning or Buying 3 plus years of experience in Digital advertising Auburn Hills Operations Center 8:00am - 5:00pm Monday - Friday....

Media Buyer University of Michigan - Ann Arbor

  • Ann Arbor, MI
  • 9 days ago
  • Ann Arbor, MI
  • 9 days ago

We are seeking an experienced Media Buyer to join our team....

Media Buyer

  • Ann Arbor, MI
  • 17 days ago
  • Ann Arbor, MI
  • 17 days ago

We are seeking an experienced Media Buyer to join our team....

Media Planner - Retail Strategy

  • Grand Rapids, MI
  • 30+ days ago
  • Grand Rapids, MI
  • 30+ days ago

Strong understanding of various media channels and their roles in an integrated media plan. Proficiency in media planning tools and software (e.g....

Public Relations Specialist

  • Sterling Heights, MI
  • 60+ days ago
  • Sterling Heights, MI
  • 60+ days ago

PUBLIC RELATIONS SPECIALIST DCS Corp Sterling Heights, MI (Onsite) Full-Time Apply Now Job Details The applicant shall serve as a technical authority, subject matter expert, and point of contact...

Demographic Data for Michigan

Moving to Michigan? Find some basic demographic data about Michigan below.


Local
National
10,077,306
222,152

Media Buyer Online Courses and Training Opportunities

iHireAdvertising curates thousands of courses in order to recommend the best ones to help further your career. If you register for a course using the links on our site, we may receive a small commission.
Introduction to Digital Media
From Metaverse to VR, Netflix to mobile applications, were surrounded by and interact with digital networks more than ever before. But whats driving this digital revolution and how can you harness...
Global Media, War, and Technology
Explore the intersection of information technology, violent conflict, and resistance. The experience of war has changed fundamentally - not only for those fighting and reporting, but also for...
Media and Digital Policy in Africa
The Programmes foundation is an overview of the principles of freedom of expression and access to information and how these apply to media and online freedoms today. It examines the legacies of...

Title Synonyms

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Salary for Media Buyer Jobs in Michigan

Estimated salary range based on data from US Bureau of Labor Statistics (BLS) and iHireAdvertising research efforts.

Highest Education Level

Media Buyers in Michigan offer the following education background
Bachelor's Degree
73.0%
Master's Degree
16.1%
Associate's Degree
4.2%
High School or GED
2.6%
Vocational Degree or Certification
2.2%
Doctorate Degree
1.0%
Some College
0.8%
Some High School
0.1%

Average Work Experience
Here's a breakdown of the number of years' experience offered by Media Buyers in Michigan
4-6 years
34.8%
2-4 years
26.1%
1-2 years
17.4%
Less than 1 year
13.0%
None
8.7%


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