Media Buyer Jobs in Connecticut
A Media Buyer plays a crucial role in the advertising industry by strategically purchasing ad spaces for various platforms such as television, radio, digital media, print, and outdoor advertising. Their primary responsibility is to ensure that the advertising reaches the target audiences in the most cost-effective manner. Media Buyers work closely with Media Planners to identify the best platforms and time slots to place advertisements, negotiate contracts with media outlets, monitor the performance of the advertisements, and make necessary adjustments to maximize the return on investment. They also need to stay updated with emerging media trends and consumer behaviors to make informed buying decisions.
The important skills for a Media Buyer include strong negotiation skills, analytical skills, attention to detail, and excellent communication skills. They should also be proficient in media buying software and tools, understanding of media metrics, and have a good grasp of market research. Although not always required, certifications such as Google Ads Certification, Facebook Blueprint Certification, or a Certification in Media Buying can provide an edge in the job market. Prior to becoming a Media Buyer, a person may have roles such as a Media Assistant, Media Coordinator, or Media Planner which gives them the necessary experience and understanding of the industry.
media content Executes community relations activities, including talent appearances (players, mascots, etc.)...
Their primary role is to assist Associate Planners and Account Planners in the research, planning, and execution of media plans....
Social Media Strategist, Paid Social Media Advertising CT, USAFull Time
- Newtown, CT
- 45+ days ago
- Newtown, CT
- 45+ days ago
Collaborate cross-functionally with other media planning, media buying, and analytics departments to provide sound, research-based campaign strategies, plans and implementation approaches that drive...
Experience planning strategies for different campaigns, covering full funnel goals Well versed in digital advertising trends, technologies and paid media landscape (DMP, DSP etc.)...
Demographic Data for Connecticut
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Salary for Media Buyer Jobs in Connecticut
Highest Education Level
Media Buyers in Connecticut offer the following education backgroundQualifications / Skill Sets
The following top skills are often required or desired to land a Media Buyer position
- Organization
- Problem Solving
- Reporting
- Research Skills
- Scheduling
- Time Management
- Presentation
- Strategy Development
- Collaboration
- Events
- Media Relations
- Content Marketing
- Creative Development
- Campaign Management
- Video Editing
- Press Releases
- Social Marketing
- Journalism
- Hootsuite
- Writing Skills
- Budgets
- Bachelor's Degree
- Influencer Marketing
- Canva
- Sprout Social
- Fan Engagement
- Marketing & Advertising
- Digital Media
- Digital Advertising
- Brand Identity
- Media Buying
- Marketing Communications
- Media Planning
- Broadcasting
- Online Marketing
- Creative Design
- Copywriting
- Brand Marketing
- Graphic Design
- Media
- Social Media Management
- Search Engine Optimization
- Search Engine Marketing
- Social Media Marketing
- Digital Marketing
- Adobe Creative Suite
- Social Media Strategy
- Branding
- Content Development
- Adobe
- Public Relations
- Microsoft PowerPoint
- Sales
- Project Management
- Microsoft Office
- Microsoft Excel
- Leadership
- Communication Skills
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